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As people continue to navigate the world of social distancing, animal shelters across the country have seen an increase in pet adoptions. People are craving connection and companionship, and few things compare to the loyalty of dogs – from their affectionate snuggles on the couch to their wagging tails when you walk through the door.

In fact, in a survey from the Human Animal Bond Research Institute and Mars Petcare, 80% of pet owners said their pet makes them feel less lonely, which is especially relevant in today's world. To help encourage more adoptions and celebrate the unconditional love of dogs, the PEDIGREE® brand introduced the One True Loyalty Program, which will cover the adoption fees for new pet parents who adopt a dog and purchase two bags of PEDIGREE dog food (15 pounds or more), through Oct. 31.
"Throughout this pandemic, the silver lining has been the increase in dogs finding their forever homes, which is our mission in everything we do," said Deb Fair, executive director of PEDIGREE Foundation. "So many loyalty programs take ages to earn a reward, but now, people can get the most valued and truest kind of loyalty instantly – the unconditional love of a dog."
With so many people adding furry friends to their families, consider these tips from the PEDIGREE brand to successfully welcome a new dog into your home. If you're considering adopting a dog, visit PEDIGREELoyalty.com to learn more about the One True Loyalty Program and how to get your adoption fees covered.
Source: Pedigree
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